Creative Direction for the Sony Crackle Original Series, The Oath Season 1 & 2 - From Producer 50 Cent / Social & Marketing Campaign
Season 1
“Survival” Videos
“Street Rules” Videos
. from Abigale Force on Vimeo.
. from Abigale Force on Vimeo.
Critic Reviews
. from Abigale Force on Vimeo.
. from Abigale Force on Vimeo.
Fan Reviews
. from Abigale Force on Vimeo.
General Campaign Creative
. from Abigale Force on Vimeo.
Season 2
Season 2 Promo Video
Season 1 Recap Video
Talent Posts - We worked really closely with talent and 50 Cent around promoting the show. We provided exclusive assets to 50 Cent and asset kits to Talent to post on their social channels to build engagement. We also encouraged them to post from behind-the-scenes during production using the hashtag #OathFam, as well as repost from The Oath and Sony Crackle social channels